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TRANSCRIPTION WITH SPEAKERS
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[00:00] SPEAKER_01: It's Toronto's podcast on the Canada's podcast network.
[00:19] SPEAKER_02: Hi everyone, I'm Phil Bliss, a business visionary, and welcome to Toronto's Podcasts.
[00:24] SPEAKER_02: Part of the Canada's podcast network, your source of the great insights from entrepreneurs
[00:29] SPEAKER_02: across Canada.
[00:31] SPEAKER_02: Today we are with John Datseris, a great body of mind, and an accomplished entrepreneur.
[00:38] SPEAKER_02: John has worked in the digital world since 1998. His knowledge of technology and marketing
[00:43] SPEAKER_02: helped companies better understand the digital space and how it is changing, how to leverage
[00:49] SPEAKER_02: it, how to measure it, and how to integrate it into the business.
[00:54] SPEAKER_02: John is an expert in digital and new media. He is successfully like digital transformation
[00:59] SPEAKER_02: programs for traditional marketing and media companies and is known for designing business
[01:04] SPEAKER_02: and marketing solutions that developed social and financial capital for enterprises.
[01:10] SPEAKER_02: Six years ago he co-founded Generator, which generates strategies and solutions for
[01:16] SPEAKER_02: the connected consumer.
[01:18] SPEAKER_02: John and his team work with clients, agencies, technology companies, and strategic service
[01:23] SPEAKER_02: groups that will hire value marketing solutions.
[01:27] SPEAKER_02: John, welcome.
[01:28] SPEAKER_02: Thank you Phil.
[01:30] SPEAKER_02: Tell us a little bit about how you became an entrepreneur.
[01:33] SPEAKER_02: How that journey to get to where you are now?
[01:37] SPEAKER_00: Yeah, so I've asked myself the same question many times. How does one arrive to this place?
[01:44] SPEAKER_00: For me it was quite simple. I grew up in an entrepreneurial home.
[01:48] SPEAKER_00: So it was not going to say ingrained in me, but it's very familiar to me.
[01:54] SPEAKER_00: But to leave that world that my father built, which was more of what you would call labor
[02:00] SPEAKER_00: intense industry, I decided to get into the arts to create space for myself.
[02:06] SPEAKER_00: And through that experience, I kept returning back to the calling of controlling my own
[02:12] SPEAKER_00: destiny. How do I apply what I love to do to creating something of value for myself
[02:19] SPEAKER_00: or others?
[02:20] SPEAKER_00: And so actually I teamed up with a very dear colleague of mine from school.
[02:26] SPEAKER_00: And we were both good at certain things.
[02:27] SPEAKER_00: And what we realized is there's a need in the marketplace for creativity and the ability
[02:33] SPEAKER_00: to create value with creative.
[02:35] SPEAKER_00: And that's where we started.
[02:37] SPEAKER_00: We started as what you could call storytellers in the renaissance of the industry of the
[02:42] SPEAKER_00: internet and introduced to our community, our culture, in the industry at large.
[02:52] SPEAKER_00: And then that allowed me to start to experiment.
[02:54] SPEAKER_00: So started in short animation.
[02:56] SPEAKER_00: Then we started building interfaces as the internet boomed.
[03:00] SPEAKER_00: And what we realized is we're very good at designing ideas and realizing them for clients.
[03:06] SPEAKER_00: And so I've always stayed on the same path in terms of what is the subplot, right?
[03:14] SPEAKER_00: The underlying subplot of my career as a business owner.
[03:19] SPEAKER_00: And also what I found myself is at certain junctions of my career that companies needed
[03:27] SPEAKER_00: entrepreneurs inside.
[03:30] SPEAKER_00: And so I've also had the privilege of working as an entrepreneur inside of a company being
[03:35] SPEAKER_00: an entrepreneur and helping them create new products, new experiences, adapting cultures.
[03:43] SPEAKER_00: And so for me it was pretty quick.
[03:45] SPEAKER_00: I was born into an entrepreneurial household.
[03:47] SPEAKER_00: I went off and I created space for myself primarily through the arts.
[03:52] SPEAKER_00: And I found myself right back into being an entrepreneur.
[03:56] SPEAKER_02: So without getting too promotional, generator, you know, what's the 60 second elevator
[04:02] SPEAKER_02: pitch of generating?
[04:05] SPEAKER_00: Yeah, so generator is a business and marketing solutions company.
[04:10] SPEAKER_00: We work with organizations that either have a strong instinct of what they need to do to
[04:17] SPEAKER_00: change their market, create a new market, or develop product, help them see what they
[04:23] SPEAKER_00: can't see, and also work with them to design a solution and a strategy to introduce that
[04:28] SPEAKER_00: solution to the market.
[04:30] SPEAKER_00: We've had the privilege of working with some wonderful businesses and some unique categories,
[04:36] SPEAKER_00: such as music and entertainment, with Universal.
[04:40] SPEAKER_00: We work with publishers like Harlet One.
[04:42] SPEAKER_00: We work with the automotive sectors, with associations, but also major dealers.
[04:49] SPEAKER_00: Ultimately, a client comes to us and says, I need to change something.
[04:54] SPEAKER_00: And we look at them and say, okay, there are four doors you can walk through.
[04:57] SPEAKER_00: The first door is called process, right?
[05:01] SPEAKER_00: It's a bit you want to optimize something.
[05:03] SPEAKER_00: We're not for you.
[05:04] SPEAKER_00: We can help you there by introducing it to somebody.
[05:06] SPEAKER_00: The second door is really one of invention.
[05:11] SPEAKER_00: You want to invent something.
[05:13] SPEAKER_00: You want to improve something through invention.
[05:15] SPEAKER_00: We may be able to help you there.
[05:17] SPEAKER_00: We can talk.
[05:18] SPEAKER_00: The third door is extension.
[05:20] SPEAKER_00: You're doing really well, but you want to go bigger, right?
[05:22] SPEAKER_00: How do I extend my mind?
[05:24] SPEAKER_00: We can help you there.
[05:24] SPEAKER_02: It's really interesting.
[05:26] SPEAKER_02: You're applying the steps of what I would say entrepreneurship and into large organizations.
[05:31] SPEAKER_00: Correct.
[05:32] SPEAKER_00: But the fourth door is the most impressive for us, which is the one called disruption.
[05:37] SPEAKER_00: Most organizations are just too busy doing what they need to do.
[05:41] SPEAKER_00: And so sometimes they want to really shake it up, but they don't want to put everything
[05:45] SPEAKER_00: on the line, nor should they.
[05:47] SPEAKER_00: So we come in and we listen and we help them define what is new here that we can do,
[05:53] SPEAKER_00: giving your existing organization, introduce a couple of new ingredients and build something
[05:59] SPEAKER_00: that is disruptive for the market, not for you, but for the market.
[06:03] SPEAKER_00: So we help them walk down some of those doors.
[06:07] SPEAKER_02: So you're a Toronto guy.
[06:08] SPEAKER_02: Why would you recommend Toronto?
[06:10] SPEAKER_02: I mean, we're a national podcast with a regional flavors across the country.
[06:16] SPEAKER_02: We're a white Toronto versus Calgary versus Montreal.
[06:21] SPEAKER_02: You know, white Toronto.
[06:23] SPEAKER_00: For us, we have the honor of traveling with business across Canada and into the United States and abroad.
[06:32] SPEAKER_00: The thing about Toronto that is so magnetic is not simply the pool of talent that is here,
[06:40] SPEAKER_00: because it is remarkable.
[06:41] SPEAKER_00: We're very competitive internationally for talent.
[06:43] SPEAKER_00: But it's also the acceptance of culture and the permission it gives anyone in the creative industry.
[06:52] SPEAKER_00: Or development industry, an opportunity to introduce and test in this particular market.
[06:58] SPEAKER_00: The Greater Toronto marketplace itself, you could argue, is a test bed for just about anything you want.
[07:05] SPEAKER_00: There's enough market, a capacity, and I would say transaction volume to launch a service or product
[07:14] SPEAKER_00: and test it thoroughly before you expand it regionally.
[07:18] SPEAKER_00: So there's many advantages.
[07:20] SPEAKER_00: For me personally, it gives me the balance of very good balance and access to a better tranquil life
[07:28] SPEAKER_00: that allows me to work hard, relatively accessible to my office and colleagues and resources that we often need to tap into.
[07:36] SPEAKER_00: But also advisors.
[07:38] SPEAKER_00: There's so many talented leaders in Toronto and around Toronto that you can meet with Adhoc,
[07:46] SPEAKER_00: one to one over a cup of coffee, on your way in.
[07:51] SPEAKER_01: I think we might have done that a couple of times.
[07:55] SPEAKER_00: If I have an advisory meeting right away from my train.
[08:00] SPEAKER_00: So Toronto for me, particularly, and for our business, is very attractive.
[08:06] SPEAKER_00: This gives us the ability to do what we do.
[08:09] SPEAKER_02: So what makes you most excited at the moment in your business?
[08:12] SPEAKER_02: What's particularly vital about your business at the moment?
[08:17] SPEAKER_00: Well, you know, if you asked me this a year ago, it would have been different.
[08:20] SPEAKER_00: But today, we've been able to accomplish what we set out to to get to this point.
[08:25] SPEAKER_00: It's rewarding to see that you can put some major goals in place that are very challenging
[08:30] SPEAKER_00: and some would say, you know, would have hesitated to put into action.
[08:36] SPEAKER_00: And through determination, persistence, clear leadership, not myself alone, right?
[08:41] SPEAKER_00: We have good people working with us and collaboration with the right partners.
[08:46] SPEAKER_00: We've been able to accomplish our goals.
[08:49] SPEAKER_00: So learning from where we've arrived, and this is our, we're in our sixth year, okay, for this company.
[08:55] SPEAKER_00: And understanding what we can learn from our arrival to this point,
[09:00] SPEAKER_00: the magnitude of the programs that we're sitting inside of,
[09:04] SPEAKER_00: and where they can take us is the most exciting thing.
[09:08] SPEAKER_00: We are at a point of, you know, as anyone does and as we suggest,
[09:13] SPEAKER_00: everyone should do in business challenging, right?
[09:17] SPEAKER_00: You get to the buy-in, you will meeting, and you want to challenge
[09:19] SPEAKER_00: what have you accomplished and how do you do better?
[09:22] SPEAKER_00: That's the most exciting moment today.
[09:24] SPEAKER_00: And we're looking at the onboard another big program.
[09:27] SPEAKER_00: So that's exciting too.
[09:28] SPEAKER_00: But if I was to look at the business itself as an entrepreneur,
[09:32] SPEAKER_00: you know, there's nothing more stimulating than actually hitting a target
[09:36] SPEAKER_00: and saying to yourself, how did I get here?
[09:38] SPEAKER_00: What have I learned?
[09:39] SPEAKER_00: How do I do better?
[09:40] SPEAKER_00: And looking over your shoulder and saying, I didn't lose anybody.
[09:44] SPEAKER_00: You know, they actually wanted to stay.
[09:46] SPEAKER_02: Which is, you know, that kind of entrepreneur insanity
[09:52] SPEAKER_02: that we have with home life, you know, the kids, the wife,
[09:58] SPEAKER_02: you know, you go to great family, how do you kind of bounce that?
[10:02] SPEAKER_00: Yeah, well, you know, I don't know that I have the secret for it,
[10:05] SPEAKER_00: but what I've done, especially in the last, I'd say,
[10:09] SPEAKER_00: 18 months, has thrown myself into something that is all
[10:14] SPEAKER_00: encompassing with the family.
[10:16] SPEAKER_00: So we get the, you know, my children have a passion.
[10:19] SPEAKER_00: We throw ourselves in the passion with the children.
[10:21] SPEAKER_00: It's hard to turn off the screens.
[10:24] SPEAKER_00: It really is.
[10:25] SPEAKER_00: You must make time for the family.
[10:27] SPEAKER_00: Because only then do you remind yourself what you do matters, you know,
[10:31] SPEAKER_00: because we're ultimately doing this for ourselves and our family.
[10:34] SPEAKER_00: And so for, for me, I've been able to throw myself into their passion
[10:38] SPEAKER_00: and participate with them.
[10:40] SPEAKER_00: We also use the best that the internet has to offer.
[10:44] SPEAKER_00: So web conferencing, you know, out of a five day work week,
[10:47] SPEAKER_00: if we can save one day a week and work out of the home,
[10:51] SPEAKER_00: saves us commute time.
[10:53] SPEAKER_00: We're still accessible.
[10:54] SPEAKER_00: So very flexible.
[10:56] SPEAKER_00: We were to solve that privilege.
[10:58] SPEAKER_00: We also educator clients when the phones go off.
[11:01] SPEAKER_00: So they're not startling the, you know, to them that they can't reach
[11:06] SPEAKER_00: us within 10 minutes.
[11:07] SPEAKER_00: So everyone's educated and that's a hard place to get.
[11:11] SPEAKER_00: It's not always effective for all of you.
[11:14] SPEAKER_00: But that's those are some of the measures we've taken.
[11:17] SPEAKER_02: On your way, on your journey, if you like, you know, we meet challenges.
[11:23] SPEAKER_02: What would you say that obviously lots of challenges,
[11:26] SPEAKER_02: but what's one of the biggest challenges faced to date?
[11:31] SPEAKER_00: That's a great question.
[11:32] SPEAKER_00: So a very dear colleague of mine advised me long ago.
[11:37] SPEAKER_00: I had an emotional day at a company that I was an entrepreneur for.
[11:43] SPEAKER_00: And he pulled me aside into his office.
[11:46] SPEAKER_00: I was this neighbor in office and he said,
[11:48] SPEAKER_00: I want to inform you of something and know how I see the world.
[11:52] SPEAKER_00: He said that there are two types of egos.
[11:57] SPEAKER_00: There are egos that are destructive and there are egos that are productive.
[12:01] SPEAKER_00: And so you can be, you can have an ego and be passionate,
[12:04] SPEAKER_00: but you got to ask yourself in the moment where you are.
[12:08] SPEAKER_00: Your temper is above the meter when you're red line.
[12:12] SPEAKER_00: How do you catch yourself and pull yourself out?
[12:14] SPEAKER_00: Right.
[12:15] SPEAKER_00: And get back to being a productive ego where people embrace you.
[12:18] SPEAKER_00: And so what I find as a, you know, a life lesson really goes beyond business,
[12:25] SPEAKER_00: but businesses attract leaders that support personal development.
[12:31] SPEAKER_00: Right.
[12:32] SPEAKER_00: And so for me, managing my ego is critical.
[12:37] SPEAKER_00: And we all practice, leave the ego with the door.
[12:39] SPEAKER_00: What have you?
[12:40] SPEAKER_00: But there are these moments where the emotion hits the ceiling.
[12:44] SPEAKER_00: Right.
[12:44] SPEAKER_00: And you have to say to yourself,
[12:45] SPEAKER_00: how do I keep that in check?
[12:47] SPEAKER_00: Because ultimately, we're here to solve problems.
[12:49] SPEAKER_00: It'd be inventive.
[12:51] SPEAKER_00: It'd be curious.
[12:52] SPEAKER_00: And so if we can focus and channel all of our energy into that,
[12:57] SPEAKER_00: you know, and that's the governor for temper, right?
[12:59] SPEAKER_00: Put it in the right place.
[13:01] SPEAKER_02: Absolutely.
[13:02] SPEAKER_02: That's good because one of my other things you can add to them,
[13:05] SPEAKER_02: both in, you know, was what's the best piece of advice you've ever received.
[13:08] SPEAKER_02: And you just answered both of those.
[13:10] SPEAKER_02: So that's good.
[13:11] SPEAKER_02: So we're going to do some quick answers, some rapid-fire things,
[13:14] SPEAKER_02: which I think that can be fun.
[13:16] SPEAKER_02: If you weren't doing what you do for work now,
[13:18] SPEAKER_02: what would you be doing instead?
[13:20] SPEAKER_00: Very good question, Phil.
[13:22] SPEAKER_00: You know what?
[13:23] SPEAKER_00: I'd probably be doing something more mechanical,
[13:26] SPEAKER_00: like running a motorcycle shop.
[13:30] SPEAKER_00: I would channel myself into, no, to be serious.
[13:33] SPEAKER_00: I'd probably go into more philanthropy, applying what do I do?
[13:39] SPEAKER_00: Well, what I believe I do well.
[13:42] SPEAKER_00: I'd say, how do I give back in a new way?
[13:45] SPEAKER_00: I could say John doing that well.
[13:47] SPEAKER_00: Yeah, and so what I've learned is through business,
[13:50] SPEAKER_00: we all have exposure and access to helping others,
[13:54] SPEAKER_00: communities are helping organizations and volunteering corporately,
[13:58] SPEAKER_00: if you will.
[14:00] SPEAKER_00: That is so rewarding.
[14:01] SPEAKER_00: So if I didn't have to worry about,
[14:04] SPEAKER_00: if my business could be one of philanthropic value,
[14:08] SPEAKER_00: I would do that, right?
[14:10] SPEAKER_00: So perhaps when my children get to their next stage in life,
[14:13] SPEAKER_00: I could apply, you know, get less and apply more
[14:16] SPEAKER_00: into things that I know will create something for them,
[14:19] SPEAKER_00: right?
[14:19] SPEAKER_00: The honestly, currency.
[14:22] SPEAKER_02: What book are you currently reading or listening to?
[14:25] SPEAKER_02: Are there any, not a library,
[14:28] SPEAKER_02: are there any couple of books that you would recommend people go read?
[14:32] SPEAKER_00: So I love biographies.
[14:34] SPEAKER_00: I just adore biographies.
[14:36] SPEAKER_00: I love learning from people.
[14:38] SPEAKER_00: So my current book I'm reading is from Bill Campbell,
[14:42] SPEAKER_00: Trillian Dollar Coach, I believe it's called.
[14:45] SPEAKER_00: And what's fascinating is it's not just him in the book.
[14:49] SPEAKER_00: He talks about, you know, the people that he's mentored.
[14:53] SPEAKER_00: So I look at him as a mentor of mentors.
[14:56] SPEAKER_00: So what can you learn from someone who really was a coach in real life
[15:01] SPEAKER_00: and found himself in a major transformation of industry
[15:06] SPEAKER_00: on a global level?
[15:08] SPEAKER_00: And how did his personal life line compliment his professional life line?
[15:14] SPEAKER_00: And what did people take from him in terms of take away with them from him?
[15:19] SPEAKER_00: And how did they become greater than him?
[15:22] SPEAKER_00: You know, that's the most appealing thing to me in doing what we do
[15:27] SPEAKER_00: is the people you meet, you know, and the people you employ
[15:29] SPEAKER_00: and the people you support and platform.
[15:32] SPEAKER_00: And so that's the book I'm reading right now.
[15:35] SPEAKER_00: I'm nearing its end.
[15:36] SPEAKER_00: So I don't know how it ends.
[15:37] SPEAKER_00: I just started it about a week ago.
[15:39] SPEAKER_00: So, but that's the one that I would say if you don't have it, get it.
[15:43] SPEAKER_00: It's fascinating read from a leadership perspective,
[15:46] SPEAKER_00: but also from a management perspective.
[15:48] SPEAKER_00: It really helps you learn from his life lessons.
[15:53] SPEAKER_02: If you had to say you have one word only to describe yourself.
[15:58] SPEAKER_02: Who is John Dezzeris or what is John Dezzeris?
[16:02] SPEAKER_00: I'm going to say compassionate.
[16:04] SPEAKER_00: That's good, John.
[16:05] SPEAKER_00: Yeah, I know you.
[16:07] SPEAKER_00: There are more traits in there, but I would say when you look at a concept,
[16:12] SPEAKER_00: you must mirror yourself to the idea that you're selling and ask yourself,
[16:16] SPEAKER_00: is it going to create value?
[16:18] SPEAKER_00: If you're looking at bringing someone on to a team,
[16:22] SPEAKER_00: I believe we must always understand the individual first.
[16:25] SPEAKER_00: And can we benefit them, but can they also benefit us?
[16:29] SPEAKER_00: So this idea of compassion to me is very powerful.
[16:32] SPEAKER_00: So I hope that's how people see me, but nature is there too,
[16:36] SPEAKER_00: but compassion probably comes that.
[16:39] SPEAKER_00: Anything keeping you up at night?
[16:42] SPEAKER_00: Things that I don't control, but I can influence such as our environment.
[16:46] SPEAKER_00: When it comes to business, same pressures as any entrepreneur,
[16:51] SPEAKER_00: ensuring that my stakeholders are happy, ensuring that my home is happy,
[16:57] SPEAKER_00: and always looking for the next major swing.
[17:01] SPEAKER_00: To ensure that it's not simply because we always have to do business of necessity,
[17:07] SPEAKER_00: that we feel good about doing.
[17:08] SPEAKER_00: But then what is the next major assignment that is going to identify the company for growth?
[17:16] SPEAKER_00: It's going to identify it to the market.
[17:18] SPEAKER_00: It's going to create that magnetic factor.
[17:20] SPEAKER_00: So that keeps him up at night always.
[17:22] SPEAKER_02: We all have routines.
[17:24] SPEAKER_02: And I think it's really interesting on the entrepreneurial side
[17:28] SPEAKER_02: to kind of get a glimpse of people's routines.
[17:33] SPEAKER_02: You know, say there are three things that have to happen in your morning or evening routine.
[17:38] SPEAKER_02: What would those three things be?
[17:41] SPEAKER_00: I fundamentally believe that one needs to start the morning on an up note and end the day on an up note.
[17:49] SPEAKER_00: In the morning, of course, everyone has caffeine, but I need to always...
[17:56] SPEAKER_00: I form a picture in my mind of how I want the day to be.
[18:01] SPEAKER_00: And I assign myself a role in that picture.
[18:05] SPEAKER_00: So I don't do it as a task list, but I visualize what is my morning going to be.
[18:10] SPEAKER_00: What is my day going to be?
[18:12] SPEAKER_00: The attitude I need to walk into, the impression I want to make, the feeling I want to have for me.
[18:18] SPEAKER_00: And so I try to bring that into the room.
[18:20] SPEAKER_00: I would say I try to get all of my communications out of the way.
[18:25] SPEAKER_00: I think we have this in common fill as early as possible.
[18:28] SPEAKER_00: So I can clear time to be available and accessible for the things that matter most,
[18:34] SPEAKER_00: which is attention to the business, attention to our partners and our work, our team,
[18:40] SPEAKER_00: and to our clients, problem solving.
[18:43] SPEAKER_00: So picture my morning, get my task list, get out of the way as fast as possible.
[18:48] SPEAKER_00: Throughout the day, be highly responsive.
[18:51] SPEAKER_00: And that's critical, so that people know you're paying attention.
[18:54] SPEAKER_00: And then of course, as my day winds down, we all do a review of that I hit on my check marks.
[19:00] SPEAKER_00: I also want to end on a positive note.
[19:03] SPEAKER_00: And so when you actually close the business, stay down, you go home.
[19:08] SPEAKER_00: To me, the business state does not end until my head hits the pillow.
[19:11] SPEAKER_00: I'll put the kids to bed. I'll create that cavity time for my family.
[19:15] SPEAKER_02: It ends then. You mean to say you're going to...
[19:17] SPEAKER_02: No, it doesn't. It doesn't.
[19:19] SPEAKER_00: My current life, my physical life.
[19:21] SPEAKER_00: So what I do is, you know, the kids go to bed and then all of a sudden, you know,
[19:26] SPEAKER_00: even though you're not supposed to, you kind of check your phone.
[19:29] SPEAKER_00: You respond to a couple notes.
[19:31] SPEAKER_00: I want to ensure that the day ends where I can sleep that night to the best of my ability.
[19:36] SPEAKER_00: So that's how I do it.
[19:38] SPEAKER_02: Okay, so you... I don't know whether you've heard the tropical island question.
[19:42] SPEAKER_02: We drop you off at the lovely, very small, very beautiful tropical island.
[19:48] SPEAKER_02: There's no technology there.
[19:49] SPEAKER_02: You can use the phone booth. There's a phone booth on the island to call the boat and we'll come and pick you up.
[19:56] SPEAKER_02: How long would you last before making the call? And what would you do?
[20:00] SPEAKER_00: Well, being a curious mind, I would probably map the island.
[20:05] SPEAKER_00: First thing I would do is survey the full island.
[20:08] SPEAKER_00: I would be on my self-ashelter.
[20:10] SPEAKER_00: I would find out... Fortunately, I love seafood.
[20:13] SPEAKER_00: So I would look for food.
[20:16] SPEAKER_00: But I guess I would last as long as my curiosity is full.
[20:23] SPEAKER_00: You know, I like people.
[20:25] SPEAKER_00: So I might pick up the phone sooner than later.
[20:28] SPEAKER_00: But once I surveyed the island, built a minimal shelter, fed myself.
[20:33] SPEAKER_00: The minute I get bored on that island, I would probably pick up the phone.
[20:37] SPEAKER_00: I could see myself lasting realistically probably two weeks by myself.
[20:42] SPEAKER_00: Given a different scenario, if the scenario was there was only that island, well, I would last as long as I can.
[20:48] SPEAKER_02: So, you know, we've been sort of giving you a reasonable stimulation.
[20:54] SPEAKER_02: Have I missed anything? I was just something you'd like to add before we kind of call it a day.
[20:59] SPEAKER_00: The only thing is that I think that's worth noting from my experience.
[21:04] SPEAKER_00: As long as you're having fun and you're being good to people and you're rewarding yourself along the way,
[21:11] SPEAKER_00: because you cannot forget yourself.
[21:13] SPEAKER_00: Business is simple. You know, you have to listen to the market.
[21:17] SPEAKER_00: If the market doesn't want what you got, you have to say, what can I create for the market?
[21:22] SPEAKER_00: As an entrepreneur, call it slash manager, I do believe it is our obligation,
[21:28] SPEAKER_00: in responsibility to invest in others.
[21:31] SPEAKER_00: And it's not always money, right? It's passion.
[21:34] SPEAKER_00: And it's helped them to get forward.
[21:37] SPEAKER_00: And just remember that every impression we make, whether it's in a boardroom or whether it's in a team eating,
[21:46] SPEAKER_00: defines the company, in the culture of the company.
[21:49] SPEAKER_02: Cool. So, how can anyone that's listening get a hold of you if you spark something off?
[21:57] SPEAKER_02: What's the best way to get a hold of you?
[22:00] SPEAKER_00: They can go to our website and hit the contact us, or they could just send me an email.
[22:06] SPEAKER_00: I'll respond to any questions.
[22:09] SPEAKER_00: Go necessarily need people to feel they need to reach out for business.
[22:13] SPEAKER_00: But if they want to just ask me a question, more than happy to respond. I'm very chatty.
[22:18] SPEAKER_01: Hey, John, thanks for coming on to the show.
[22:21] SPEAKER_01: Thank you so much, Phil. Thank you for having me.
[22:24] SPEAKER_02: Thanks everyone for taking the time today to listen to Toronto's podcast on the Canada's podcast network.
[22:30] SPEAKER_02: I hope you enjoyed the podcast today.
[22:32] SPEAKER_02: Make sure you sign up for a news service or write a review for us on iTunes.
[22:37] SPEAKER_02: You can connect with us on Twitter, Facebook, Instagram, LinkedIn or at canvassbordcast.com
[22:43] SPEAKER_02: where you can listen, discover and engage.
[22:46] SPEAKER_02: You can also check out what other entrepreneurs are doing across the country.
[22:50] SPEAKER_02: I'll see you next time.
