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TRANSCRIPTION WITH SPEAKERS
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[00:00] SPEAKER_01: This podcast is sponsored by eBay Canada.
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[00:23] SPEAKER_01: Offer open until August 22nd.
[00:26] SPEAKER_00: It's Vancouver's podcast on the Canada's podcast network.
[00:32] SPEAKER_02: Hello, this is Robert Smile coming to today with Vancouver's podcast.
[00:35] SPEAKER_02: A member of the Canada's podcast network where we talk to the entrepreneurs
[00:39] SPEAKER_02: who are making it happen here in Vancouver, British Columbia.
[00:43] SPEAKER_02: Dr. Eli Rosenberg is the founder and medical director of Pulse Thit RX,
[00:50] SPEAKER_02: a new fitness facility dedicated to people with heart disease and cardiovascular risk.
[00:56] SPEAKER_02: A cardiologist with an entrepreneurial spirit.
[00:59] SPEAKER_02: Rosenberg is putting exercise and diet at the center of heart care,
[01:04] SPEAKER_02: providing a unique, highly personalized program for people to maintain
[01:10] SPEAKER_02: their optimal health in a safe, accessible and enjoyable way.
[01:15] SPEAKER_02: Well, Dr. Eli, welcome to the show.
[01:17] SPEAKER_02: Thanks for taking the time today to be here for all our listeners.
[01:20] SPEAKER_03: Thanks so much for having me.
[01:22] SPEAKER_03: Appreciate it.
[01:23] SPEAKER_02: Great. Okay.
[01:24] SPEAKER_02: I want you to tell us a little bit more about yourself,
[01:26] SPEAKER_02: where are you front and give us the details on your current business.
[01:30] SPEAKER_03: So I'm a cardiologist, like you said, but I also have an MBA.
[01:35] SPEAKER_03: And that's where my entrepreneurial spirit comes from.
[01:38] SPEAKER_03: I'm from Winnipeg, originally, and I've trained all over the country in Toronto
[01:43] SPEAKER_03: in Edmonton in London, Ontario.
[01:46] SPEAKER_03: And that's where I did my MBA.
[01:48] SPEAKER_03: And I came straight from London to Vancouver to practice cardiology.
[01:54] SPEAKER_03: And I've been doing that here since 2013 and started a new clinic recently.
[02:00] SPEAKER_03: And with that new clinic, we started our new program called PulseFITRX.
[02:05] SPEAKER_03: So my clinic, PulseCardiac Center, it's a unique medical clinic,
[02:09] SPEAKER_03: specializing in prevention, treatment of heart disease,
[02:11] SPEAKER_03: where a team of cardiologists exercise physiologists and dietitians
[02:16] SPEAKER_03: who work together to give people the best care and results.
[02:19] SPEAKER_03: But we've recently launched a new fitness diet and lifestyle program
[02:22] SPEAKER_03: called PulseFITRX to help people's heart disease and those at risk of heart disease
[02:27] SPEAKER_03: reclaim their health and improve their quality of life.
[02:30] SPEAKER_03: Our team develops highly personalized fitness diets and lifestyle prescriptions
[02:36] SPEAKER_03: that are proven to improve quality of life to reduce blood pressure,
[02:40] SPEAKER_03: cholesterol, and body fat.
[02:42] SPEAKER_03: And there's also significant reduction rates of heart attack and death.
[02:45] SPEAKER_02: Okay, good.
[02:46] SPEAKER_02: Now, did you need financing to start your company?
[02:48] SPEAKER_02: And how do you currently make money in your business now?
[02:51] SPEAKER_03: Well, I started by self-funding, but neither financing,
[02:55] SPEAKER_03: which I was able to get from the bank.
[02:58] SPEAKER_03: Money right now is mostly from my cardiology practice and the cardiac diagnostics that we do.
[03:05] SPEAKER_03: So ECGs, stress testing, holders.
[03:08] SPEAKER_03: And we also have patients that are in the fitness program
[03:13] SPEAKER_03: that pay monthly fee and the program itself is partially funded by the provincial health
[03:19] SPEAKER_03: authority as well.
[03:21] SPEAKER_02: Okay. Now, what is the long-term vision?
[03:25] SPEAKER_02: And what will your company look like in the future?
[03:27] SPEAKER_02: Do you see the company expanding into other areas and where beyond Vancouver, BC,
[03:31] SPEAKER_02: or even Canada?
[03:33] SPEAKER_03: Because the model includes partial funding from the provincial health authority,
[03:38] SPEAKER_03: I want to open multiple clinics in Vancouver first,
[03:41] SPEAKER_03: then move to Victoria and possibly Kelona before I consider expanding beyond BC.
[03:47] SPEAKER_03: But that is a possibility, yeah.
[03:49] SPEAKER_02: Okay. Well, we've learned a little bit about you and we've learned about your practice.
[03:54] SPEAKER_02: So now we want to talk about what it's like for you doing business in Vancouver as an entrepreneur.
[03:59] SPEAKER_02: What are the biggest benefits for you and being an entrepreneur here in Vancouver, BC?
[04:03] SPEAKER_02: I want you to give us some of the good points about starting a company here,
[04:07] SPEAKER_02: but I also want you to give us some of the tough things or challenges for our listeners
[04:10] SPEAKER_02: so they can keep it out for them.
[04:12] SPEAKER_03: Well, if the services you're offering are high-ends and leaving with excellence and
[04:17] SPEAKER_03: Vancouver is a good location because there's a large segment of the population with disposable
[04:21] SPEAKER_03: income, but in terms of challenges, definitely the high cost of rent makes it difficult to start up.
[04:28] SPEAKER_03: And we see a lot in Vancouver of different businesses that start up and a few months later,
[04:34] SPEAKER_03: you go buy and see that they've closed down and I think the high cost of rent is a big part of that.
[04:42] SPEAKER_02: Yeah, I guess it's right across from even employees to commercial space.
[04:47] SPEAKER_02: I guess you kind of witness that across the board, right?
[04:51] SPEAKER_03: Yeah.
[04:51] SPEAKER_02: But it is the lifestyle city and so I guess people who want to live here and be here,
[04:56] SPEAKER_02: you can find some pretty good people as well.
[04:58] SPEAKER_02: So that's the good thing too, right?
[05:00] SPEAKER_03: Yeah, that's true.
[05:01] SPEAKER_02: Okay, we do some of our best work outside the office.
[05:05] SPEAKER_02: Is there a place in the lower mainland close to where you live or work,
[05:08] SPEAKER_02: where you like to go recharge or get inspired with ideas or just think about your business?
[05:12] SPEAKER_02: And does it change with the season, considering all the rain we get here?
[05:17] SPEAKER_03: Well, when it's not raining, I really love hiking with my family in Pacific Spirit Regional Park near UBC
[05:24] SPEAKER_03: or in Lincanian up on the North Shore.
[05:26] SPEAKER_03: But when it's raining, we often take the kids swimming at Hillcrest or UBC,
[05:31] SPEAKER_03: which they love, but I don't.
[05:34] SPEAKER_03: But that's what you got to do.
[05:36] SPEAKER_03: In terms of recharging on my own, I don't really have a chance to do that.
[05:39] SPEAKER_03: No.
[05:40] SPEAKER_02: You know, so you're just constantly just working pretty much all the time or you just do go for walks.
[05:48] SPEAKER_02: Do you go down to work close to where you're by, you're right by Oak Street, right?
[05:52] SPEAKER_02: And in Broadway area?
[05:53] SPEAKER_03: That's right.
[05:54] SPEAKER_03: Yeah.
[05:54] SPEAKER_02: So yeah, no, no chance to go down to Falls Creek at all?
[05:58] SPEAKER_03: Not really.
[05:59] SPEAKER_03: Not these days.
[05:59] SPEAKER_03: No, there's a lot of working and a lot of family time and that's pretty much all it is right now.
[06:05] SPEAKER_02: Okay.
[06:06] SPEAKER_02: Okay.
[06:06] SPEAKER_02: Well, we have a lot of international listeners.
[06:09] SPEAKER_02: So this next question I want you to speak to them.
[06:11] SPEAKER_02: If you were to start all over again and you just moved here to Vancouver,
[06:14] SPEAKER_02: BC, but this time you don't know anyone.
[06:16] SPEAKER_02: Knowing what you know now, what would you do and how would you go
[06:20] SPEAKER_02: about starting all over again as an entrepreneur?
[06:22] SPEAKER_03: Like I said, working full time and with the young family, I wasn't able to take advantage
[06:27] SPEAKER_03: of the vibrant entrepreneurial and networking community in Vancouver, but I would definitely
[06:34] SPEAKER_03: suggest that new entrepreneurs seek out the many networking events that exist here.
[06:40] SPEAKER_03: I know that that community is very helpful and there's a lot going on, but unfortunately,
[06:49] SPEAKER_03: I wasn't able to take advantage of it.
[06:52] SPEAKER_02: Okay.
[06:53] SPEAKER_02: Let's talk a little bit about your routine.
[06:56] SPEAKER_02: Which is the first hour look like for you when you get up in the morning?
[06:59] SPEAKER_02: Do you have a specific routine or a ritual that helps you get motivated to start your
[07:02] SPEAKER_02: day?
[07:03] SPEAKER_03: Well, I'm not a morning person, but I do get dragged at about 5.30 a.m. by my kids.
[07:10] SPEAKER_03: I have two, three year olds and six year olds, and we spend some playtime with them
[07:14] SPEAKER_03: before getting them and ourselves ready for the day.
[07:17] SPEAKER_03: Before you know it, it's 8.15 a.m. and my six year olds running late for school and
[07:21] SPEAKER_03: we're rushing to get him to school on time, which gets me to work just before my first
[07:26] SPEAKER_03: patient at 9.00 a.m.
[07:27] SPEAKER_03: So I'm not someone that has a ritual to get me ready for the day.
[07:31] SPEAKER_03: I just go at it head on.
[07:33] SPEAKER_02: Okay.
[07:34] SPEAKER_02: So you just got, okay, here we go.
[07:36] SPEAKER_02: It's pretty well-matched stuff for the rest of the day.
[07:39] SPEAKER_03: Exactly.
[07:40] SPEAKER_02: Okay.
[07:40] SPEAKER_02: Do you think entrepreneurs have to be weird or unique in a positive way or are wired
[07:45] SPEAKER_02: differently?
[07:47] SPEAKER_03: I don't think that entrepreneurs need to be weird or unique, but I definitely think that
[07:54] SPEAKER_03: they're wired differently.
[07:55] SPEAKER_03: I feel there's a drive to solve problems, to go out on your own, to be your own boss.
[08:02] SPEAKER_03: That's not present in everyone.
[08:05] SPEAKER_03: There's also a risk acceptance that's definitely not in, doesn't exist in everyone.
[08:13] SPEAKER_03: There's definitely something different about entrepreneurs.
[08:16] SPEAKER_03: I agree with that.
[08:17] Speaker UNKNOWN:
[08:18] SPEAKER_02: What books are you reading now and why are even audiobooks and can you recommend any
[08:23] SPEAKER_02: books for our listeners who are also aspiring entrepreneurs?
[08:26] SPEAKER_03: I started listening to audiobooks a few months ago while driving and before going to sleep
[08:32] SPEAKER_03: and I've been averaging about a book a month.
[08:35] SPEAKER_03: I'm currently listening to Given Take by Adam Grant, but I'm not really finding it terribly
[08:40] SPEAKER_03: useful to be honest and I'm having trouble finishing it.
[08:44] SPEAKER_03: But two books that I recently found inspiring were one called ReWork by the founders of
[08:52] SPEAKER_03: Basecamp.
[08:53] SPEAKER_03: The book shows that much of what you hear everywhere else about startups may not be as
[08:58] SPEAKER_03: true as everyone thinks.
[09:00] SPEAKER_03: They take you through what they believe has been key to their success and it's really
[09:05] SPEAKER_03: different from a lot of the other startup books that you might read because it throws
[09:09] SPEAKER_03: a lot of ideas on their head.
[09:12] SPEAKER_02: Yeah, I love that book.
[09:13] SPEAKER_02: It was a great book.
[09:14] SPEAKER_02: He also does some really good interviews.
[09:16] SPEAKER_02: I've heard him on a few different podcasts.
[09:18] SPEAKER_02: It's a great book.
[09:19] SPEAKER_02: Oh, really?
[09:19] SPEAKER_02: Yeah.
[09:20] SPEAKER_03: Then the other book that really got me thinking was influenced by Robert Cheldini.
[09:28] SPEAKER_03: And that's, you know, I found that book really gave you a good sense of how your customers
[09:34] SPEAKER_03: think.
[09:34] SPEAKER_03: And I followed it under stuff not taught in my MBA program because it was really something
[09:41] SPEAKER_03: very different.
[09:42] SPEAKER_03: Maybe with your back kind of marketing, you know this stuff that it really changed the
[09:48] SPEAKER_03: way I thought about, about how the customer thinks and how to approach marketing and just
[09:57] SPEAKER_03: how you treat the customer.
[10:00] SPEAKER_03: It was really inspiring book and it gave me a lot of ideas of how I might do it.
[10:04] SPEAKER_03: Yeah, I run my business.
[10:06] SPEAKER_01: This podcast is sponsored by eBay Canada.
[10:09] SPEAKER_01: eBay Canada is powering Canadian small businesses.
[10:13] SPEAKER_01: Go to eBay.ca slash up and running to open your online shop.
[10:19] SPEAKER_02: Okay.
[10:20] SPEAKER_02: Any online or offline tools that you'd like to use on a daily basis?
[10:25] SPEAKER_03: Starting up my clinic and the new fitness program, Pulse Federer X, I had so much going
[10:31] SPEAKER_03: on at once and I needed a way to get it all out of my head, organized, prioritized.
[10:35] SPEAKER_03: I tried about 15 different productivity tools.
[10:39] SPEAKER_03: I found RIC, WRIKE, to be the most useful and intuitive.
[10:45] SPEAKER_03: This is where I literally keep everything that needs to be done.
[10:49] SPEAKER_03: It's intended to be shared amongst your team, although really I've just been using it for
[10:53] SPEAKER_03: myself.
[10:54] SPEAKER_03: My director of operations didn't seem to gravitate towards it.
[10:57] SPEAKER_03: So we're working on other options right now.
[11:02] SPEAKER_03: My team uses G Suite to share and collaborate on documents.
[11:07] SPEAKER_03: And we're looking at a CRM solution for Pulse Federer X.
[11:14] SPEAKER_03: And I'm deciding between copper, which used to be called prosper works and Salesforce
[11:19] SPEAKER_03: and trying to figure out which one would be the best.
[11:22] SPEAKER_02: I guess it just depends on, because Salesforce is pretty robust sales CRM.
[11:29] SPEAKER_02: So yeah, since I used it in the past and it's just for kind of big organizations, whereas
[11:36] SPEAKER_02: there's a lot of different, but I guess it's scalable, right?
[11:38] SPEAKER_02: So you can.
[11:39] SPEAKER_03: It is more scalable, yeah.
[11:40] SPEAKER_02: Yeah.
[11:41] SPEAKER_02: Okay, if you weren't doing what you do now, what would you like to do for a profession?
[11:46] SPEAKER_03: If I wasn't the physician, I'd definitely be an entrepreneur.
[11:50] SPEAKER_03: There's definitely an entrepreneurial drive in my family.
[11:53] SPEAKER_03: My father gave up architecture to become an entrepreneur.
[11:56] SPEAKER_03: My brother gave up being a chiropractor to become an entrepreneur.
[12:01] SPEAKER_03: But I definitely love being a cardiologist and we'll never give it up.
[12:07] SPEAKER_03: But I've found a way to do both.
[12:09] SPEAKER_02: So there you go.
[12:10] SPEAKER_03: I'm happy about that.
[12:11] SPEAKER_02: Okay.
[12:12] SPEAKER_02: What kind of a job would you not like to do?
[12:14] SPEAKER_02: Couldn't do it.
[12:15] SPEAKER_03: I enjoy making a difference in people's lives and I enjoy challenges.
[12:21] SPEAKER_03: So anything that doesn't have an impact on other people's lives or tedious repetitive
[12:26] SPEAKER_03: work, that really wouldn't interest me.
[12:29] SPEAKER_03: I had a job once where I shredded paper.
[12:33] SPEAKER_03: And that was awful.
[12:35] SPEAKER_03: Yeah.
[12:36] SPEAKER_03: So I wouldn't want to do that.
[12:37] SPEAKER_03: I actually need to hire someone to scan paper.
[12:39] SPEAKER_03: And I have PTSD from that job where I shredded paper.
[12:44] SPEAKER_03: And I feel like it's just wrong for me to hire someone to scan my documents.
[12:51] SPEAKER_02: Okay.
[12:52] SPEAKER_02: In business, what is your favorite word, quote, or sentence that you like to use?
[12:58] SPEAKER_03: When I was first starting up the business, I saw something on LinkedIn and I can't quite
[13:04] SPEAKER_03: remember exactly what it said, but it was something to the effect that it doesn't make
[13:09] SPEAKER_03: sense to hire chest players and treat them as checkers pieces.
[13:13] SPEAKER_03: And I used that to hire my team.
[13:18] SPEAKER_03: And each person that I hired, I thought of as this is someone who I am not, I'm going
[13:25] SPEAKER_03: to hire someone who can take the role and run with it on their own and do a fantastic
[13:34] SPEAKER_03: job.
[13:35] SPEAKER_03: And I'm not looking for someone who I'm telling them what to do at every stage along the
[13:39] SPEAKER_03: way.
[13:40] SPEAKER_03: And I found that really useful.
[13:42] SPEAKER_02: Okay.
[13:43] SPEAKER_02: What is your least favorite word or sentence you do not like to hear?
[13:47] SPEAKER_03: It can't be done.
[13:49] SPEAKER_02: Yeah.
[13:50] SPEAKER_03: I definitely don't want to hear that.
[13:51] SPEAKER_02: It's one of the not to pin your earl.
[13:54] SPEAKER_02: What kind of an ed one that no one likes to hear.
[13:57] SPEAKER_02: I mean, it's a consistent one.
[13:58] SPEAKER_02: You know, I mean, probably not to pin yours.
[13:59] SPEAKER_02: Yeah.
[14:00] SPEAKER_02: If you had to pick one or two words to describe yourself, what would it be and why?
[14:05] SPEAKER_03: I think other people see me as a driven.
[14:09] SPEAKER_03: I don't really feel that way.
[14:11] SPEAKER_03: I feel like I'm just kind of going with the flow.
[14:13] SPEAKER_03: I finish one element, my training and I say what next I built a busy cardiology practice
[14:19] SPEAKER_03: and figured this was the next step that made the most sense.
[14:22] SPEAKER_03: And then the other thing I would say is that I'm fairly laid back.
[14:25] SPEAKER_03: It takes a lot to get me riled up about stuff.
[14:29] SPEAKER_02: Which is a good trait to have.
[14:31] SPEAKER_02: I mean, I think when you're running businesses and you've got a lot of stuff going on,
[14:35] SPEAKER_02: keeping a cool head on your shoulders has been probably something that's been a positive
[14:41] SPEAKER_02: for you, right?
[14:43] SPEAKER_03: Yeah, it's been helpful, but yeah, there is a breaking point.
[14:46] SPEAKER_02: Yeah, there is.
[14:48] SPEAKER_02: Speaking of, what keeps you up at night if anything?
[14:51] SPEAKER_03: My to do list.
[14:52] SPEAKER_03: Yeah, it just still in the startup phase and there's just so much to be done.
[15:02] SPEAKER_03: And I'm basically doing this on top of my regular full time job.
[15:06] SPEAKER_03: So that really keeps me up at night.
[15:10] SPEAKER_02: Okay, I want you to give us the top three things on your inspired lifeless.
[15:14] SPEAKER_02: This could be a bucket list of any sort, whether you want to travel more, a TEDx talk,
[15:19] SPEAKER_02: write some books, philanthropy, anything like that.
[15:22] SPEAKER_03: Ideally, I'd like to work only during work hours.
[15:26] SPEAKER_03: I want to exercise five days a week.
[15:30] SPEAKER_03: And you know, I've set up a gym and it's funny because I haven't found time to exercise
[15:37] SPEAKER_03: myself.
[15:38] SPEAKER_03: And I want to push someday.
[15:42] SPEAKER_02: Okay.
[15:43] SPEAKER_02: So exercise, a Porsche.
[15:46] SPEAKER_03: Yeah, and just working during work hours.
[15:48] SPEAKER_03: Just working.
[15:49] SPEAKER_03: I see.
[15:50] SPEAKER_03: So anything afterwards you want to say, I want to have my evening, things and weekends free
[15:56] SPEAKER_03: of work where you can just put everything away and not think about it.
[15:59] SPEAKER_03: That would be ideal.
[16:00] SPEAKER_02: Okay.
[16:01] SPEAKER_02: Do you have any advice that you may have received that you can pass on to entrepreneurs
[16:05] SPEAKER_02: or BC?
[16:07] SPEAKER_03: Well, you know, I would put that on his head and say, you know, this so there's a big push
[16:14] SPEAKER_03: in books and literature suggesting that you must have a partner in a startup.
[16:21] SPEAKER_03: And from my own experience, I'd suggest that while there's many benefits to having a
[16:26] SPEAKER_03: partner, I see a lot of drawbacks as well.
[16:29] SPEAKER_03: And it's definitely not essential.
[16:31] SPEAKER_03: I'd say don't be afraid to forge ahead and create your business on your own.
[16:35] SPEAKER_03: But to be sure to find advisors and people you trust to bounce ideas off of.
[16:41] SPEAKER_02: Yeah.
[16:42] SPEAKER_02: So mentors, things like that.
[16:44] SPEAKER_03: Yeah.
[16:45] SPEAKER_03: Yeah, exactly.
[16:46] SPEAKER_02: Yeah.
[16:47] SPEAKER_02: So your recommendation.
[16:48] SPEAKER_03: Yeah.
[16:49] SPEAKER_03: Other entrepreneurs as well.
[16:51] SPEAKER_03: Right.
[16:52] SPEAKER_03: But I don't think it's necessary.
[16:55] SPEAKER_03: So I'm giving me anti-advice.
[16:57] SPEAKER_02: Okay.
[16:58] SPEAKER_02: What about investors?
[17:00] SPEAKER_02: How do you feel about that as opposed to a partner?
[17:02] SPEAKER_03: Yeah.
[17:03] SPEAKER_03: Well, I haven't dealt with that myself.
[17:05] SPEAKER_03: So I don't know if I can really comment on that.
[17:06] SPEAKER_02: Okay.
[17:07] SPEAKER_02: Okay.
[17:08] SPEAKER_02: Well, Eli, we as entrepreneurs are very, very busy people.
[17:12] SPEAKER_02: And so the next question, we are going to take you away from all that hectic lifestyle
[17:17] SPEAKER_02: that starting your business, your practice, and everything that takes your time to do
[17:24] SPEAKER_02: that.
[17:24] SPEAKER_02: There's a small tropical island just off of Fiji that only has one phone booth there.
[17:29] SPEAKER_02: There is no internet.
[17:30] SPEAKER_02: This place does exist.
[17:31] SPEAKER_02: We're going to drop you off there.
[17:33] SPEAKER_02: You won't have a computer or smartphone or tablet.
[17:35] SPEAKER_02: You can use the phone booth located there any time to call the boat.
[17:38] SPEAKER_02: We'll come pick you up.
[17:40] SPEAKER_02: How long would you last before you made that call?
[17:43] SPEAKER_02: And what would you do while you were there?
[17:45] SPEAKER_03: I've been there and done that.
[17:48] SPEAKER_03: It was an island called Nunuia, Lili, about an hour boat ride from the mainland.
[17:53] SPEAKER_03: And we lived on the hut on the beach.
[17:56] SPEAKER_03: We were able to walk around the circumference of the islands in about an hour.
[17:59] SPEAKER_03: I don't think there was a phone.
[18:02] SPEAKER_03: But after one day, we asked the family that lives on the islands if they can get word out
[18:06] SPEAKER_03: to cancel the rest of our plans.
[18:08] SPEAKER_03: Boats, accommodations, everything.
[18:10] SPEAKER_03: We canceled it all and stayed on the island for about two and a half weeks, the duration
[18:15] SPEAKER_03: of our time in Fiji.
[18:18] SPEAKER_03: And it was the perfect amount of time.
[18:20] SPEAKER_03: And that's what I would do again.
[18:22] SPEAKER_03: I would say two to three weeks on the islands and snorkel, make necklaces at a sea shells,
[18:31] SPEAKER_03: and read books and just relax.
[18:34] SPEAKER_03: And it was the best vacation ever.
[18:36] SPEAKER_02: So you could handle being away from the online world.
[18:41] SPEAKER_02: Oh yeah.
[18:41] SPEAKER_02: Texts, emails, all that kind of stuff.
[18:43] SPEAKER_02: No problem.
[18:45] SPEAKER_03: For two to three weeks.
[18:46] SPEAKER_03: About that.
[18:47] SPEAKER_02: Okay, Lai.
[18:48] SPEAKER_02: Well, we're going to wrap things up.
[18:50] SPEAKER_02: How can our listeners get whole of you?
[18:52] SPEAKER_02: And is there anything you'd like to add before you leave us today?
[18:56] SPEAKER_03: Anyone can go to fitrx.ca for more information and to get in touch with us.
[19:02] SPEAKER_03: We understand that significant lifestyle changes can be overwhelming.
[19:06] SPEAKER_03: Exercise can be scary if you have a heart problem or if you've never exercised before and
[19:11] SPEAKER_03: we provide a caring safe supportive and fun environment to help patients succeed.
[19:16] SPEAKER_03: So if you or your parents or uncles or aunts have heart problems and want to change your lifestyle,
[19:27] SPEAKER_03: change your quality, improve your quality of life, reclaim your health, we are here for you.
[19:33] SPEAKER_03: So fitrx.ca.
[19:35] SPEAKER_02: Awesome.
[19:36] SPEAKER_02: Okay.
[19:36] SPEAKER_02: Well, I hope our listeners contact you and at least consult with you on their health conditions and things like that.
[19:44] SPEAKER_02: And I'm sure you are a business that is very much in demand, especially in today's
[19:50] SPEAKER_02: Hectic Lifestyles and entrepreneurs or busy people.
[19:52] SPEAKER_02: And I'm sure that it'll be something that people can benefit from.
[19:56] SPEAKER_02: So I'm curious them to give you a call and at least connect.
[20:00] SPEAKER_02: Well, Dr. Lai, thank you for coming on the show.
[20:03] SPEAKER_02: I've learned a lot about you and I'm sure our listeners have as well.
[20:06] SPEAKER_03: Well, thanks so much for having me.
[20:08] SPEAKER_03: I really, really appreciate it.
[20:09] SPEAKER_02: Right?
[20:10] SPEAKER_02: Okay.
[20:10] SPEAKER_02: We'll see you next time.
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