Adrien Lavoie est le propriétaire de wooki.com, un site web se spécialisant dans la vente de souliers de marques connus à prix réduits

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[00:00] SPEAKER_00: This podcast is sponsored by eBay Canada.
[00:02] SPEAKER_00: eBay Canada is here to help.
[00:04] SPEAKER_00: They've been supporting Canadian small business retailers for 25 years
[00:08] SPEAKER_00: and have recently launched their up and running program
[00:11] SPEAKER_00: to meet an urgent need to get businesses online today.
[00:16] SPEAKER_00: New business sellers can get a free e-commerce store for 90 days
[00:19] SPEAKER_00: when they visit ebay.ca slash up and running.
[00:23] SPEAKER_00: Offer open until August 22nd.
[00:26] SPEAKER_01: It's Qua Backspotcast on the Canada's Podcast Network.
[00:57] Speaker UNKNOWN: With that specific moment, it was your second most successful
[00:58] Speaker UNKNOWN: event in every fabric submitted a tour of your classes.
[00:59] SPEAKER_02: I wrote a book into mobile calls via SoR rational
[01:08] Speaker UNKNOWN: 
[01:08] Speaker UNKNOWN: 
[01:08] Speaker UNKNOWN: from clarity.
[01:08] Speaker UNKNOWN: My audience applied to the All Music Special
[01:11] SPEAKER_02: and I also said,
[01:15] SPEAKER_02: everything was really well built to collaborate with everyone here
[01:20] Speaker UNKNOWN: 
[01:25] SPEAKER_02: online younger folks.
[01:26] SPEAKER_02: I was a photographer, I was a good photographer.
[01:31] SPEAKER_02: The owner started to put more effort into the front line.
[01:36] SPEAKER_02: I didn't forget to put a mechanic in the water tank,
[01:40] SPEAKER_02: to sign with our employees to make the front line.
[01:43] SPEAKER_02: It also grew up in the field, so it's a bit there that I developed my talents
[01:51] SPEAKER_02: and my knowledge in the front line.
[01:55] SPEAKER_01: Before you started, did you see your own company?
[01:59] SPEAKER_01: Did you find the Fibre company?
[02:02] SPEAKER_01: Did you develop your own company?
[02:06] SPEAKER_02: I think it's difficult to say because in 2005, I was 14 years old.
[02:13] SPEAKER_02: I didn't have a lot of opportunities to work with young people.
[02:17] SPEAKER_02: I started working very hard.
[02:21] SPEAKER_02: I kept my money to go to the hotel, I didn't have a big sponsor.
[02:26] SPEAKER_02: But I thought it was a lot of help because at that moment,
[02:30] SPEAKER_02: I was alive with the trans-action lines, the money, I had to go to the market,
[02:34] SPEAKER_02: this money that was sent by international companies.
[02:38] SPEAKER_02: What I did in my life was that I had chosen the water bottles I had used
[02:44] SPEAKER_02: or the ones I had trained in my garage, and it was possible for me to put them in the water tank.
[02:48] SPEAKER_02: I saw that there was an argument with the people I bought.
[02:51] SPEAKER_02: I was doing a silent line like that.
[02:54] SPEAKER_02: It allowed me to do it in the water tank, especially in the water tank.
[03:00] SPEAKER_01: Today, what can people find on your point?
[03:04] SPEAKER_01: What is your clientele type?
[03:06] SPEAKER_01: What are the products you share?
[03:08] SPEAKER_02: Yes, but I didn't mention them.
[03:10] SPEAKER_02: I did the front line to link to your team.
[03:15] SPEAKER_02: We specialize in the product liquidation.
[03:20] SPEAKER_02: You can find products from the market.
[03:25] SPEAKER_02: It's brands that are famous.
[03:26] SPEAKER_02: I think Adidas, Asix, Puma, Sperry.
[03:30] SPEAKER_02: They are well known brands, but at least they are.
[03:33] SPEAKER_02: If I could find Winners in the market, if we want to.
[03:42] SPEAKER_02: I can share with you some of the people in Canada.
[03:48] SPEAKER_02: There are a lot of people in the world.
[03:51] SPEAKER_02: We can share them very quickly.
[03:53] SPEAKER_02: We can find a small niche.
[03:57] SPEAKER_02: We have a lot of suggestions.
[03:58] SPEAKER_02: We have a lot of things to do.
[04:03] SPEAKER_02: Some sports artists are very old, but it's 85% of them.
[04:10] SPEAKER_01: As you started to define your expertise in commercial links,
[04:16] SPEAKER_01: was there always an online company?
[04:19] SPEAKER_01: Or was there a transition?
[04:21] SPEAKER_01: Was there an event that happened that you said,
[04:24] SPEAKER_01: we really need to focus on it online to be able to meet our clients?
[04:28] SPEAKER_01: How did it start?
[04:29] SPEAKER_01: It started in 2011.
[04:34] SPEAKER_02: I started working on my website.
[04:36] SPEAKER_02: It was my bakery, a workshop in the community.
[04:40] SPEAKER_02: It was an exceptional project.
[04:42] SPEAKER_02: I started working on my own.
[04:45] SPEAKER_02: I started to develop my own website.
[04:48] SPEAKER_02: I started to find a partner with me at that time.
[04:53] Speaker UNKNOWN: I started to work on my own.
[04:54] SPEAKER_02: I started to find my own distributors to buy products.
[04:58] SPEAKER_02: It started as a side project.
[05:04] SPEAKER_02: In 2013, we competed before,
[05:09] SPEAKER_02: started working on sketchboards.
[05:13] SPEAKER_02: We were initially very advanced.
[05:17] SPEAKER_02: I places then a connector for selling my assets.
[05:23] Speaker UNKNOWN: My job was a house and so...
[05:25] SPEAKER_02: Well, my parents told me that I look for quite a decent home.
[05:30] SPEAKER_02: So it was fine, I could have put this on the table to open my storefront if we want
[05:37] SPEAKER_02: with the following.
[05:38] SPEAKER_02: And finally, one of the reasons why I opened the storefront, this store is
[05:43] SPEAKER_02: a store in the middle of the building.
[05:45] SPEAKER_02: It's because there are a lot of brands with which I open it for purchase products.
[05:51] SPEAKER_02: If you don't want to let me buy the product, I also have a store in my office.
[05:56] SPEAKER_02: It's not a shop that sells in their shoes.
[06:00] SPEAKER_02: So it's a shop that has a commercial location to buy products.
[06:07] SPEAKER_01: And how did it start?
[06:09] SPEAKER_01: If I understand how you open the storefront, the storefront, the storefront,
[06:16] SPEAKER_01: the storefront, to give you this accessibility,
[06:19] SPEAKER_01: then what did you learn from this storefront, and why was it online?
[06:26] SPEAKER_02: Well, it was really an experience.
[06:30] SPEAKER_02: I don't know, not at the moment.
[06:31] SPEAKER_02: I was in the storefront, I mean, if I were to go, it would be fun to meet you online.
[06:36] SPEAKER_02: At some points, I would like to see other stores that would open their doors.
[06:41] SPEAKER_02: They would be very nice to have a lot of people in the storefront.
[06:44] SPEAKER_02: But I wasn't a marketing wizard.
[06:47] SPEAKER_02: I wasn't very good at that.
[06:48] SPEAKER_02: I think it's more my time to go to the store and put them in the store.
[06:52] SPEAKER_02: So I pushed a little bit, because people in my store had a nice sign.
[06:57] SPEAKER_02: I had a nice store, I had a great vitrine, I could see Saint Joseph,
[07:01] SPEAKER_02: who is one of the main owners of Agatino.
[07:05] SPEAKER_02: But it wasn't a bit rough.
[07:07] SPEAKER_02: Suppose I had just my physical event, I would never have been on the YouTube.
[07:12] SPEAKER_02: It's really the front-end that made me grow up and grow.
[07:15] SPEAKER_02: And then, finally, after two years, I started to train my virtual stores in the store.
[07:23] SPEAKER_02: To finally get the plants on the ground, then I just finished my job,
[07:29] SPEAKER_02: and I just used the place as a different place.
[07:33] SPEAKER_00: This podcast is sponsored by eBay Canada.
[07:36] SPEAKER_00: eBay Canada is powering Canadian small businesses.
[07:39] SPEAKER_00: Go to eBay.ca, slash up and running, to open your online shop.
[07:45] SPEAKER_01: Okay.
[07:46] SPEAKER_01: And at this moment, I'm sure there are a lot of people who are saying,
[07:50] SPEAKER_01: we see a lot of commercial links or people who are interested in commercial links,
[07:54] SPEAKER_01: especially with the current situation, and the world we're talking about.
[07:58] SPEAKER_01: We see Amazon, the big companies that make a lot of commercial links.
[08:04] SPEAKER_01: You know, if you have a advice to someone who wants to start,
[08:07] SPEAKER_01: then it's what platform, what do you think was the success factor for commercial links?
[08:14] SPEAKER_02: Well, as I mentioned, with my old boss, I started to live on eBay.
[08:21] SPEAKER_02: And for this particular moment, it was only on this platform that I went to,
[08:28] SPEAKER_02: I don't know, three or four years later, because on eBay,
[08:32] SPEAKER_02: it was extremely easy to start.
[08:35] SPEAKER_02: And at this moment, I was able to make the transactions.
[08:39] SPEAKER_02: It was very easy to put together, and make the links.
[08:45] SPEAKER_02: And I think it's really a lot of help.
[08:47] SPEAKER_02: Often, it's the people who buy a lot of business.
[08:50] SPEAKER_02: They have the products here.
[08:52] SPEAKER_02: In my case, in Canada, only 35 million people,
[08:56] SPEAKER_02: the big model of people, 35 million people,
[08:59] SPEAKER_02: who have business in 10 times more.
[09:01] SPEAKER_02: So, it's very easy to make a click on the international market.
[09:09] SPEAKER_02: And, obviously, the international markets are just a huge market.
[09:14] SPEAKER_02: And simply, having these products in one place,
[09:19] SPEAKER_02: possibly affordable, it's already a first step.
[09:22] SPEAKER_02: It's the first step.
[09:24] SPEAKER_02: And at least, I have 75% of the money in the international market.
[09:29] SPEAKER_02: I don't know, the last five years.
[09:32] SPEAKER_02: Especially at the beginning, it was crucial for me.
[09:35] SPEAKER_02: It was only sales in Canada.
[09:36] SPEAKER_02: It was a bit difficult.
[09:39] SPEAKER_02: So, eBay definitely was a key point in my career,
[09:45] SPEAKER_02: in front of me.
[09:47] SPEAKER_01: Super, because what is the vision that is for your life,
[09:51] SPEAKER_01: for your entrepreneurs, for your companies, in the next years?
[09:57] SPEAKER_02: Well, it's a bit of a mischief that the company has a big entrepreneur.
[10:03] SPEAKER_02: We have a entrepreneur who has a career,
[10:05] SPEAKER_02: but we are still a small company.
[10:07] SPEAKER_02: We are only 4 years older than this month.
[10:11] SPEAKER_02: So, it's still...
[10:12] SPEAKER_02: It's the beauty of also starting a new company,
[10:14] SPEAKER_02: the startup ones, we can start from the good ones.
[10:17] SPEAKER_02: There are big companies that are extremely difficult.
[10:20] SPEAKER_02: It's not that the moment of a little advantage of that,
[10:24] SPEAKER_02: it's that for the big entrepreneurs who have the 100-member of storefronts
[10:28] SPEAKER_02: who are presently, are a little bit in the back of the business.
[10:33] SPEAKER_02: So, for these big entrepreneurs,
[10:35] SPEAKER_02: it's much harder to make the line-up the virtual marriage
[10:39] SPEAKER_02: for small companies like mine.
[10:41] SPEAKER_02: I mean, it's very simple, I can turn on a diesel,
[10:46] SPEAKER_02: and it will be fine.
[10:47] SPEAKER_02: So, we can talk about the good habits, too.
[10:49] SPEAKER_02: There are so many people who have this...
[10:54] SPEAKER_02: They are big companies,
[10:56] SPEAKER_02: and they wait 3-4 days,
[10:58] SPEAKER_02: 1-2 weeks for their product
[11:01] SPEAKER_02: in the business of people who make the Internet advance for a long time.
[11:06] SPEAKER_02: It's impossible.
[11:08] SPEAKER_02: I can't believe it's important to have good habits.
[11:11] SPEAKER_02: And as for example, our employees,
[11:13] SPEAKER_02: the people who bought the same house,
[11:15] SPEAKER_02: who sent the same house to the North,
[11:18] SPEAKER_02: 3-4 hours or something like that.
[11:20] SPEAKER_02: So, people everywhere,
[11:21] SPEAKER_02: are good or good,
[11:23] SPEAKER_02: very good.
[11:23] SPEAKER_02: They will produce the same house.
[11:27] SPEAKER_02: So, that's very...
[11:29] SPEAKER_02: It's important to have good habits from the start.
[11:33] SPEAKER_01: From the start, from the start,
[11:34] SPEAKER_01: and from the start,
[11:34] SPEAKER_01: it's really important to have a good name.
[11:41] SPEAKER_01: I think that it's a good value for you,
[11:44] SPEAKER_01: for your company,
[11:45] SPEAKER_01: for those who are satisfied
[11:47] SPEAKER_01: and for the strength of a small company,
[11:50] SPEAKER_01: for our company,
[11:51] SPEAKER_01: for those who have more control of the line with your clientele,
[11:53] SPEAKER_01: to offer a rapidity that the big companies
[11:56] SPEAKER_01: will never be able to do what they want.
[11:59] SPEAKER_02: Exactly.
[12:00] SPEAKER_02: And I think that to come back to the third-party marketplace,
[12:07] SPEAKER_02: the IBS or the Amazon of the world,
[12:09] SPEAKER_02: it was a good school for me to learn a little bit
[12:13] SPEAKER_02: what are the key criteria.
[12:16] SPEAKER_02: We have to respond to clients,
[12:18] SPEAKER_02: it's a long time,
[12:18] SPEAKER_02: we have to send the call,
[12:20] SPEAKER_02: we have to send the number of people to follow.
[12:23] SPEAKER_02: Because of that, it was an excellent school for me,
[12:25] SPEAKER_02: for learning a little bit.
[12:27] SPEAKER_02: And then, very little risk,
[12:28] SPEAKER_02: especially to read about that.
[12:30] SPEAKER_02: I think that, honestly,
[12:31] SPEAKER_02: marketing,
[12:33] SPEAKER_02: we don't need to engage with people,
[12:35] SPEAKER_02: sometimes publicize,
[12:36] SPEAKER_02: we don't need to do publicize.
[12:38] SPEAKER_02: Obviously, there are people who are related
[12:39] SPEAKER_02: to sell all these platforms.
[12:42] SPEAKER_02: But in my opinion,
[12:43] SPEAKER_02: it was a very small comparison to risk.
[12:47] SPEAKER_02: It allowed me to accomplish what I do today.
[12:51] SPEAKER_01: I'm talking about the fact that you are in Gattino,
[12:54] SPEAKER_01: is there a lot of things that you want to think about,
[12:58] SPEAKER_01: your enterprise,
[12:59] SPEAKER_01: or do you want to be able to relax
[13:02] SPEAKER_01: by all the movements
[13:04] SPEAKER_01: that the entrepreneur can bring in your life?
[13:06] SPEAKER_02: Yes, I don't know how to do it.
[13:09] SPEAKER_02: I don't know how to do it.
[13:13] SPEAKER_02: It's the end of the week,
[13:14] SPEAKER_02: so it allows me to have a little rest.
[13:17] SPEAKER_02: In Gattino, there is the Gattino,
[13:19] SPEAKER_02: which is really a beautiful place.
[13:22] SPEAKER_02: We are just outside the national capital of Ottawa.
[13:27] SPEAKER_02: If possible, there is no way to get out of it,
[13:29] SPEAKER_02: it's not more or less,
[13:30] SPEAKER_02: definitely.
[13:31] SPEAKER_02: But I do a lot of mountains,
[13:32] SPEAKER_02: I go to different places,
[13:35] SPEAKER_02: I'm not far from the park.
[13:36] SPEAKER_02: For me, it's super.
[13:37] SPEAKER_02: It allows me to get a little bit of time
[13:39] SPEAKER_02: from the water.
[13:40] SPEAKER_02: And then I can come back to my computer.
[13:42] Speaker UNKNOWN: I'm going to be a little bit of a kid.
[13:45] SPEAKER_01: So, I see that, obviously,
[13:47] SPEAKER_01: to be able to have a computer in the lane,
[13:49] SPEAKER_01: you have to be passionate about technology,
[13:51] SPEAKER_01: and how it works.
[13:54] SPEAKER_01: What does it feel like to have a typical day for you?
[13:56] SPEAKER_01: Is it your computer,
[13:59] SPEAKER_01: the time you wake up?
[14:00] SPEAKER_01: Is it like a routine that allows you to be productive,
[14:04] SPEAKER_01: and be focused on your company
[14:06] SPEAKER_01: in the next week, in the next day?
[14:09] SPEAKER_02: I would say that the beauty of being your own boss
[14:12] SPEAKER_02: is that it allows you to choose your mistakes.
[14:16] SPEAKER_02: So, it's interesting because we can choose a kind of
[14:18] SPEAKER_02: just a little bit better for work.
[14:21] SPEAKER_02: So, if anything you don't like,
[14:23] SPEAKER_02: I'm going to try to put as much effort as possible.
[14:26] SPEAKER_02: If anything you like,
[14:27] SPEAKER_02: it's fun.
[14:28] SPEAKER_02: Of course, I'm going to spend time on it.
[14:32] SPEAKER_02: But I think a little bit of the time I was at the university,
[14:34] SPEAKER_02: I tried to find the co-investors,
[14:36] SPEAKER_02: which were the most interesting ones,
[14:39] SPEAKER_02: with the most possible hours of course,
[14:42] SPEAKER_02: in the future, I told you something like that,
[14:44] SPEAKER_02: so I don't like to have time for it.
[14:45] SPEAKER_02: So, I take a little bit of the decisions
[14:47] SPEAKER_02: between the reality of this feeling.
[14:50] SPEAKER_02: I mean, I love it,
[14:52] SPEAKER_02: it's the time I can put big efforts in my company.
[14:55] SPEAKER_02: At the same time,
[14:56] SPEAKER_02: I don't know the generation you're going to work for,
[14:59] SPEAKER_02: 80 hours a week,
[15:00] SPEAKER_02: I think it's a good idea to have a company
[15:03] SPEAKER_02: that has a very effective enterprise,
[15:04] SPEAKER_02: but still has the ability to take advantage of the future.
[15:08] SPEAKER_01: And when you don't work,
[15:09] SPEAKER_01: it's possible to go and do what you want.
[15:11] SPEAKER_02: Exactly.
[15:12] SPEAKER_02: So, you know, essentially,
[15:13] SPEAKER_02: we work for that.
[15:15] SPEAKER_02: It's fun to take,
[15:16] SPEAKER_02: it's like a shadow of the sand,
[15:18] SPEAKER_02: you know, in the end of the years,
[15:19] SPEAKER_02: but it's fun to take advantage of the future,
[15:21] SPEAKER_02: and the years and the activities.
[15:24] SPEAKER_01: Great.
[15:25] SPEAKER_01: And we always have a little last question,
[15:27] SPEAKER_01: which is a situation that we like to share,
[15:30] SPEAKER_01: to see a little bit.
[15:31] SPEAKER_01: All the people answer differently,
[15:33] SPEAKER_01: because there's no way that they won't answer.
[15:34] SPEAKER_01: So, imagine that we're even on a desert island.
[15:38] SPEAKER_01: And we're all in the mountains, for example.
[15:41] SPEAKER_01: And you're all alone.
[15:42] SPEAKER_01: And there's a phone that you have to use once
[15:45] SPEAKER_01: to get back to work in the boat.
[15:47] SPEAKER_01: How long do you think you'll stay on the island?
[15:51] SPEAKER_01: And what will you do before you pay us?
[15:53] SPEAKER_01: What will you do before you get back to work?
[15:56] SPEAKER_02: Before you get back to work?
[15:58] SPEAKER_02: If I didn't have the company
[16:02] SPEAKER_02: behind me and thought about getting back to work,
[16:06] SPEAKER_02: I'd be like, you know, a mountain.
[16:08] SPEAKER_02: I don't know, I'd be like the sun,
[16:10] SPEAKER_02: I'd be like the rain,
[16:11] Speaker UNKNOWN: I'd be like a streamer,
[16:15] SPEAKER_02: simply, but I don't think I'll stay there.
[16:18] SPEAKER_02: I don't think I'll stay there for months,
[16:21] SPEAKER_02: I think about a few months,
[16:23] SPEAKER_02: a few days, I would have tried a little bit.
[16:25] SPEAKER_02: A little bit, when I take vacances,
[16:27] SPEAKER_02: I think that a few days of the weekend
[16:30] SPEAKER_02: is the top, after that, I get up,
[16:32] SPEAKER_02: and I have to come back to work
[16:34] SPEAKER_02: to get back to work in my kitchen.
[16:37] SPEAKER_01: Super!
[16:39] SPEAKER_01: Thank you, Adrien.
[16:41] SPEAKER_01: It's really great to have you here today.
[16:45] SPEAKER_01: We're happy to be successful
[16:47] SPEAKER_01: with our friends and with our success
[16:50] SPEAKER_01: in life.
[16:52] SPEAKER_02: Thank you very much.
[16:53] SPEAKER_02: Thank you very much.
[16:54] SPEAKER_01: Thank you for having me here, Canada Sportcast.
[16:57] SPEAKER_01: And let me know what you think.
[16:59] SPEAKER_01: And subscribe to my channel
[17:00] SPEAKER_01: to get the latest podcasts
[17:02] SPEAKER_01: of the entrepreneurs
[17:03] SPEAKER_01: through Canada.